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Posting your startup in r/indiehackers

196k membersOpen on Reddit

Yes. r/indiehackers is one of the subreddits that lets founders share their own product, as long as you follow its self-promotion rules and give the community more than you take. The rules and the post formats that get approved are below.

Posts that tell a real building journey—obstacles overcome, pivots made, milestones hit—with honest reflection. The narrative arc (struggled → learned → progressed) resonates more than polished pitches. Vulnerability and specificity about the process win upvotes.

Self-promotion rules

You can self-promote once using the Self Promotion flair, but it must be for feedback and critique, not pure advertising. If you mention MRR or revenue metrics, you must provide proof. The community watches for karma farming disguised as 'what you're building' posts, so keep it genuine.

Post templates that get approved

Posts that tell a real building journey—obstacles overcome, pivots made, milestones hit—with honest reflection. The narrative arc (struggled → learned → progressed) resonates more than polished pitches. Vulnerability and specificity about the process win upvotes.

i pivoted my workflow tool after 3 months of zero signups. here's what actually worked

Spent the first quarter building what I thought founders needed, but nobody was using it. Last week I completely changed my approach after talking to 15 potential users, and the early results surprised me.

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